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The California Department of Real Estate (DRE) recently completed of a new publication for licensees titled, "Real Estate Advertising Guidelines", RE 27. These guidelines are intended to assist California real estate licensees in understanding the many advertising requirements they are expected to know and follow.

In response to direct user feedback and the needs of the MLS community, the MLSListings Board of Directors has extended the time limit on Coming Soon listings from 30 days to the term of the listing agreement.

As a REALTOR®, you represent the face of the real estate industry by conducting yourself in an ethical and professional manner. However, there are serious, yet common reoccurring issues pertaining to advertising.

The California Department of Real Estate (DRE) issued revised draft regulations clarifying SB 1461, the State law that requires real estate licensees toinclude their license numbers on all "first point of contact" materials. View chart RE 559 for more information or call the DRE's Enforcement section at (877) 373-4542 if you have questions.